Today, 39 million American adults – more
than one out of every six – get at least one
massage each year.**
In a recent survey, respondents shared their
primary reasons for choosing alternative
therapies:
41% General wellness
33% Treat an illness
10% Supplement traditional care
10% Prevent an illness
6% Other***
77% of the companies identified as the “100
Best for Working Mothers” offer massage
therapy to employees.**
Companies that offer massage therapy as an
employee benefit include: Allstate, Best
Buy, Cisco Systems, FedEx, Gannett (USA
Today), General Electric, Hewlett-Packard,
Home Depot, JC Penney, Kimberly-Clark, Texas
Instruments and Yahoo!**
79% of 25 to 35 year olds would like their
health insurance plan to cover massage.**
In 1996, massage therapy and bodywork was
officially offered for the first time as a
core medical service in the Summer Olympic
Games in Atlanta, and nationally certified
practitioners provided key medical services.
Today, there are nearly 87,000 nationally
certified practitioners serving consumers.
